Facebook Global Brands - Stany Zjednoczone

Total: 9968

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Nike Nike 29,293,523 219,450

100

Down 2 Nike Football Nike Football 45,097,478 135,198

99

No variation 3 Xbox Xbox 23,072,911 61,661

95

Up 4 Arby's Arby's 3,142,458 371,018

95

Up 5 Windows Phone Windows Phone 44,288,613 33,067

95

Down 6 Tiffany & Co Tiffany & Co 9,618,373 90,789

94

Up 7 Asus Asus 25,625,299 35,598

94

Up 8 Nike Jordan Nike Jordan 9,139,371 74,830

93

Down 9 Pepsi Pepsi 37,408,189 31,022

93

No variation 10 Mozilla Firefox Mozilla Firefox 18,569,925 34,592

93

Up 11 Google Chrome Google Chrome 18,304,537 34,462

93

Up 12 Monster Energy Monster Energy 26,208,764 16,474

93

Up 13 Jack Daniel's Jack Daniel's 16,332,248 33,770

93

Up 14 ForAmerica ForAmerica 7,899,822 52,971

92

Up 15 Starbucks Frappuccino Starbucks Frappuccino 12,143,387 46,950

92

Down 16 Pringles Pringles 24,759,618 40,823

92

Down 17 NASA NASA 20,671,252 17,729

92

Down 18 Victoria's Secret Victoria's Secret 28,627,950 12,926

92

Down 19 Michael Kors Michael Kors 17,467,303 23,562

92

Up 20 McDonald's Corporation McDonald's Corporation 74,653,574 5,318

91

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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