Facebook Global Brands - Dania

Total: 43

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Pandora Pandora 12,701,762 2,906

85

No variation 2 Maersk Group Maersk Group 2,451,354 7,206

83

Up 3 Maersk Line Maersk Line 1,120,931 8,211

81

Down 4 hummel hummel 2,064,065 5,485

81

Up 5 Ecco Ecco 1,836,964 5,081

80

Up 6 Novo Nordisk Novo Nordisk 501,892 5,556

78

Down 7 Lego Lego 12,609,877 100

77

No variation 8 NETTO NETTO 196,442 6,821

76

No variation 9 Velux Velux 683,698 1,355

74

Up 10 Vero Moda Vero Moda 2,833,262 299

74

Down 11 Carlsberg Carlsberg 2,760,139 714

74

Down 12 JACK & JONES JACK & JONES 2,163,323 279

73

No variation 13 Vivino Vivino 125,254 2,245

71

No variation 14 Tuborg Tuborg 1,853,716 169

70

No variation 15 Sweetdeal Sweetdeal 135,810 1,019

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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