Facebook Global Brands - Kanada

Total: 298

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Blackberry Blackberry 26,764,309 2,745

85

Up 2 Etam Etam 1,386,184 16,764

83

Up 3 Four Seasons Four Seasons 664,131 29,924

83

Down 4 Aldo Aldo 4,465,814 4,321

82

Up 5 Memrise Memrise 752,302 12,745

81

Down 6 Lululemon Athletica Lululemon Athletica 1,963,748 1,647

78

No variation 7 JolieBox JolieBox 2,524,038 1,424

77

Up 8 Woodland Woodland 3,219,735 666

76

Down 9 Sour Patch Kids Sour Patch Kids 3,766,601 496

76

Up 10 Fairmont Hotels Fairmont Hotels 308,043 5,158

75

Up 11 Air Canada Air Canada 1,337,005 975

75

Down 12 SAQ SAQ 442,911 2,611

74

Down 13 Keurig Keurig 2,869,322 258

74

No variation 14 Mate1.com Mate1.com 177,492 4,675

73

Up 15 Scotiabank Scotiabank 757,649 880

73

Up 16 Hopper Hopper 1,935,253 320

73

Up 17 Dynamite Clothing Dynamite Clothing 560,561 1,001

73

No variation 18 Trafalgar Trafalgar 232,190 2,033

72

Down 19 Le Coq Sportif Le Coq Sportif 1,571,640 388

72

Down 20 HootSuite HootSuite 735,950 547

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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