Facebook Brands & Organisations - Indie

Total: 519

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cadbury 5 Star Cadbury 5 Star 3,248,448 998,822

89

Up 2 ICICI Bank ICICI Bank 5,010,677 352,525

88

Down 3 Cadbury Celebrations Cadbury Celebrations 4,765,073 589,669

88

No variation 4 Axis Bank Axis Bank 3,285,159 404,347

87

Up 5 Bharatiya Janata Party (BJP) Bharatiya Janata Party (BJP) 13,184,885 80,484

87

Down 6 Gillette India Gillette India 2,964,403 633,831

87

No variation 7 Cadbury Bournville Cadbury Bournville 3,828,194 465,830

87

Down 8 Fastrack Fastrack 9,259,552 121,255

87

No variation 9 Colgate India Colgate India 2,755,462 401,353

86

Up 10 eBay India eBay India 3,744,096 112,545

84

Up 11 Domino's Pizza India Domino's Pizza India 6,998,575 41,578

84

Up 12 Flipkart Flipkart 7,581,970 37,974

84

Up 13 ShopClues ShopClues 4,687,660 46,054

83

Down 14 Kingfisher Kingfisher 7,413,365 42,993

83

Up 15 State Bank of India State Bank of India 13,094,130 17,852

83

No variation 16 Myntra Myntra 4,126,030 47,918

83

Up 17 CaratLane CaratLane 1,668,239 100,789

83

Up 18 Pepsi India Pepsi India 4,466,387 91,985

83

Up 19 Intel India Intel India 8,295,516 25,563

82

Up 20 Wego Bhārat Wego Bhārat 537,419 351,318

82

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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