Facebook Brands & Organisations - Chili

Total: 73

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Lucchetti Lucchetti 3,775,391 428,766

87

Up 2 MejorWeb MejorWeb 1,467,377 7,000

76

Down 3 Movistar Chile Movistar Chile 997,085 14,096

76

No variation 4 Mundo LG Chile Mundo LG Chile 1,619,348 4,526

74

Up 5 Falabella Falabella 2,149,309 2,150

73

Up 6 MasterCard Chile MasterCard Chile 480,141 9,881

72

Down 7 Telepizza Chile Telepizza Chile 479,876 8,671

72

No variation 8 Lan Airlines Spain Lan Airlines Spain 292,177 8,636

71

Up 9 Cine Hoyts Chile Cine Hoyts Chile 537,076 3,559

71

Up 10 Americanino Chile Americanino Chile 433,710 4,308

70

Down 11 Ripley Chile Ripley Chile 1,421,077 1,042

70

No variation 12 Latam Airlines Latam Airlines 10,878,178 138

70

No variation 13 Sodimac Homecenter Sodimac Homecenter 3,068,809 374

69

No variation 14 Pcfactory Chile Pcfactory Chile 246,175 3,408

69

Up 15 Gobierno de Chile Gobierno de Chile 195,054 3,228

68

Down 16 Ministerio de Educación - Chile Ministerio de Educación - Chile 272,410 1,587

67

Down 17 Larojadeportes Chile Larojadeportes Chile 914,457 344

66

Down 18 Zmart Chile Zmart Chile 411,806 778

66

Down 19 LATAM Airlines Chile LATAM Airlines Chile 1,032,384 188

65

No variation 20 Cocha Cocha 251,583 589

64

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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