Alianzo Rank Local Brands - Wenezuela

Total: 56

  # PROFILE
No variation 1 Banesco Banesco 1 70 45 60 65 44 0 50 52 0 0 0
No variation 2 Cinex Cinex 0 66 68 42 0 0 56 54 0 0 0 0
No variation 3 BBVA Provincial BBVA Provincial 58 67 37 55 34 60 0 49 0 0 0 0
No variation 4 Movistar Venezuela Movistar Venezuela 14 67 43 57 0 0 76 50 0 0 0 0
No variation 5 Parque Los Aviadores Parque Los Aviadores 0 52 48 0 0 0 0 49 0 0 0 0
Up 6 Trujillanos Futsal Trujillanos Futsal 0 46 51 0 0 0 0 42 0 0 0 0
Down 7 Ministerio de Turismo de Venezuela Ministerio de Turismo de Venezuela 0 67 38 47 0 0 0 0 0 0 0 0
No variation 8 Elsoldemargarita Venezuela Elsoldemargarita Venezuela 0 0 49 51 0 0 0 53 0 0 0 0
Up 9 Turismo Maso Turismo Maso 48 49 46 0 0 0 0 0 0 0 0 0
Down 10 Nestlé Venezuela Nestlé Venezuela 0 53 39 35 0 0 0 0 0 0 0 0
Down 11 Paginasamarillascantv Venezuela Paginasamarillascantv Venezuela 0 50 42 32 0 0 0 0 0 0 0 0
Up 12 Banco de Venezuela Banco de Venezuela 0 63 40 0 0 0 0 0 0 0 0 0
Up 13 Guerreros del Lago Guerreros del Lago 0 38 38 0 0 0 0 38 0 0 0 0
Down 14 Travalo Venezuela Travalo Venezuela 20 34 49 22 0 0 0 0 0 0 0 0
Up 15 Despegar Venezuela Despegar Venezuela 1 59 33 0 0 26 0 0 0 0 0 0
Down 16 L'Oréal Paris Venezuela L'Oréal Paris Venezuela 0 41 50 0 0 0 0 0 0 0 0 0
No variation 17 Ecodiversa Ecodiversa 0 28 46 0 0 0 0 22 0 0 0 0
No variation 18 Alcaldía de Naguanagua Alcaldía de Naguanagua 0 56 26 0 0 0 0 0 0 0 0 0
No variation 19 Mercantil Banco Universal Mercantil Banco Universal 0 65 0 50 0 0 0 0 0 0 0 0
No variation 20 Marítimo de Margarita Marítimo de Margarita 0 36 21 0 0 0 0 36 0 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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