Alianzo Rank Global Brands - Kanada

Total: 570

  # PROFILE
Up 1 Blackberry Blackberry 84 81 83 76 59 62 0 0 88 80 0 19
Down 2 Topshop Topshop 70 76 80 64 57 60 70 72 66 61 0 56
No variation 3 Air Canada Air Canada 14 74 64 68 84 44 52 83 88 0 0 0
No variation 4 Four Seasons Four Seasons 1 68 80 63 68 38 66 85 69 0 0 0
No variation 5 HootSuite HootSuite 1 84 75 64 55 51 60 70 61 12 40 29
No variation 6 Lululemon Athletica Lululemon Athletica 67 73 80 57 55 22 78 69 57 0 0 0
No variation 7 Tim Hortons Tim Hortons 0 71 69 78 0 0 0 61 80 0 0 0
No variation 8 Scotiabank Scotiabank 1 65 74 58 0 42 33 50 72 0 0 0
No variation 9 Hudson's Bay Hudson's Bay 0 45 72 46 0 32 68 58 81 0 0 0
No variation 10 Saïd Business School Saïd Business School 11 59 66 55 54 26 0 61 64 0 40 0
No variation 11 Aldo Aldo 0 59 82 56 0 0 68 41 52 0 0 0
No variation 12 Bank of Montreal (BMO Financial Group) Bank of Montreal (BMO Financial Group) 0 60 69 50 68 0 0 0 71 0 0 0
No variation 13 Knight Frank Knight Frank 1 60 63 46 68 31 49 51 50 0 0 0
No variation 14 Desjardins Desjardins 0 53 68 54 61 37 0 20 57 0 0 0
Up 15 Rotman School of Management Rotman School of Management 0 58 57 50 53 0 38 34 57 0 31 0
No variation 16 Tuck School of Business Tuck School of Business 14 56 57 51 0 0 40 36 60 0 0 0
Down 17 Keurig Keurig 0 62 68 64 0 49 55 0 56 0 0 0
No variation 18 Canada Goose Canada Goose 0 55 74 52 0 19 42 0 58 0 0 0
No variation 19 Schulich School of Business Schulich School of Business 57 50 56 43 0 20 0 0 62 0 0 0
Up 20 Cenovus Energy Cenovus Energy 0 56 59 30 51 0 0 32 52 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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