Youtube Global Brands - Italia

Total: 125

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Lamborghini Lamborghini 546,922 43,836,842

89

No variation 2 Dolce&Gabbana dolcegabbanachannel 213,838 68,335,770

88

Up 3 Gucci gucciofficial 180,169 60,319,968

83

Up 4 Ducati Ducati 129,438 27,565,762

83

Down 5 Versace versacevideos 64,259 13,502,855

82

Down 6 Diesel DieselPlanet 29,788 37,688,193

81

No variation 7 Giorgio Armani Armani 67,535 24,717,417

78

No variation 8 Ferrari ferrariworld 385,870 51,609,329

78

No variation 9 Prada PRADA 79,236 41,664,639

75

No variation 10 Moschino moschinofficial 30,543 9,848,544

75

Up 11 Valentino valentino 28,369 16,694,243

72

Down 12 Maserati maserati 82,472 23,650,635

71

No variation 13 United Colors of Benetton benetton 40,272 38,820,704

70

Up 14 Kinder KinderItalia 13,863 58,838,775

70

Up 15 Pirelli Pirelli 14,706 11,687,171

70

Down 16 Fendi fendichannel 38,452 43,057,000

69

Up 17 Nutella NutellaItalia 13,455 26,320,107

66

Down 18 Lancia Lancia 6,211 15,060,049

66

Up 19 Miu Miu miumiu 29,054 20,895,646

65

Up 20 World Food Programme / Programme Alimentaire Mondial worldfoodprogram 27,559 20,126,061

65

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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