Youtube Global Brands - Germania

Total: 129

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 BMW BMW 699,195 141,336,896

87

Up 2 adidas Skateboarding adidas Skateboarding 201,483 6,402,004

85

Down 3 Porsche Porsche 460,741 192,587,989

85

No variation 4 Mercedes-Benz MercedesBenzTV 484,290 113,524,762

84

No variation 5 Adidas adidas 488,842 90,345,348

82

Up 6 Playmobil playmobil 133,252 148,151,369

80

Up 7 Puma Puma 235,644 167,896,933

80

Up 8 Lufthansa lufthansa 43,928 43,820,294

79

Up 9 BMW Motorrad BMW Motorrad 86,512 23,536,273

77

Up 10 Volkswagen myvolkswagen 90,258 75,044,790

75

Down 11 adidas Running adidasrunningtv 50,692 45,150,035

75

Up 12 BMW i BMWi 34,655 6,627,809

73

Down 13 Faber-Castell FaberCastellGroup 42,644 4,820,884

73

No variation 14 Snipes SNIPES 45,343 34,071,000

73

No variation 15 Deutsche Telekom deutschetelekom 24,231 10,255,941

73

Down 16 Trivago trivago 45,374 264,695,829

72

Down 17 DB Bahn Deutsche Bahn Personenverkehr 8,584 31,827,422

71

Down 18 Kuka KUKARobotGroup 56,286 22,573,334

71

No variation 19 Daimler daimler 20,806 9,796,172

69

Down 20 Canyon Canyon Bicycles 36,033 9,566,532

68

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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