Youtube Brands & Organisations - Svizzera

Total: 82

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 FIFA FIFATV 2,017,003 585,730,769

94

Up 2 Migros CH migrostvspots 33,549 48,670,485

79

Down 3 Nespresso nespresso 286,166 233,256,183

78

No variation 4 World Economic Forum WorldEconomicForum 147,656 24,361,989

77

Up 5 ABB abb 19,524 6,237,916

71

Up 6 CERN CERNTV 83,514 6,363,294

71

Down 7 Longines longineswatches 11,853 42,524,917

70

No variation 8 Swiss International Air Lines SwissIntlAirLines 29,194 13,477,566

70

Up 9 Mammut MAMMUT 28,067 8,617,142

68

Down 10 TAG Heuer TAGHeuerOnline 37,983 36,158,392

68

Down 11 World Health Organization (WHO) World Health Organization (WHO) 60,525 14,578,168

67

Down 12 MSC Cruises MSCCruisesOfficial 14,896 6,418,143

66

No variation 13 Rolex WorldOfRolex 80,285 18,021,901

65

Up 14 UBS ubsglobal 14,576 16,262,801

65

Up 15 Tissot tissot 18,075 17,221,303

65

Up 16 Doctors Without Borders/ Médecins Sans Frontières (MSF) MSF 15,812 5,042,681

63

Up 17 Victorinox Victorinox 14,286 19,268,915

63

Up 18 Roche roche 11,538 6,512,638

62

Up 19 WWF (World Wide Fund for Nature) WWF International 67,824 7,066,875

62

Down 20 IWC Watches iwcwatches 27,055 51,042,896

62

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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