Youtube Brands & Organisations - Colombia

Total: 65

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Claro Colombia clarocolombia 85,456 95,233,877

73

Up 2 Cerveza Poker CervezaPokerColombia 82,258 75,358,718

71

Down 3 Laopinion Colombia weblaopinion 18,564 23,402,347

71

No variation 4 Movistar Colombia movistarcolombia 34,060 91,225,467

69

Up 5 Centro Democrático Centro Democrático Comunidad Oficial 16,868 9,996,177

69

Down 6 Avianca aviancachannel 27,826 39,700,633

69

Up 7 Policía Colombia POLICIA DE COLOMBIA 32,959 12,649,684

66

Up 8 Bancolombia GrupoBancolombia 25,428 24,585,800

65

Down 9 Olimpicastereo Colombia olimpicastereofm 37,063 17,392,505

65

No variation 10 Éxito AlmacenesexitoTv 21,647 49,449,258

63

No variation 11 Nissan Colombia NissanColombia 3,277 2,571,854

62

No variation 12 Totto TOTTOoficial 3,871 3,425,182

61

No variation 13 Banco de la República de Colombia Banco de la República 15,802 4,407,489

60

Up 14 Leonisa LeonisaChannel 5,899 3,019,468

58

Down 15 Café de Colombia 100porcientocc 1,678 1,841,374

58

No variation 16 Instituto Humboldt Instituto Humboldt 4,036 802,220

57

Up 17 ETB ETBCorporativo 17,651 13,296,035

54

Down 18 epm EPMColombia 6,789 8,061,346

54

Up 19 Juan Valdez Café juanvaldezcafeco 4,045 13,594,005

54

Down 20 UNIMINUTO Sede Principal CanalUNIMINUTO 3,020 1,248,582

53

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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