Twitter Local Brands - Spagna

Total: 1951

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Policía España @policia 3,038,314 268

95

No variation 2 Podemos @ahorapodemos 1,296,864 184

91

No variation 3 Izquierda Unida @iunida 513,472 228

87

No variation 4 PP @PPopular 670,274 110

87

No variation 5 Ministerio del Interior @interiorgob 490,170 125

85

Up 6 Real Academia Española @RAEinforma 1,097,473 17

84

No variation 7 PSOE @PSOE 576,514 36

83

Up 8 Greenpeace España @greenpeace_esp 360,930 36

83

Up 9 Esquerra (ERC) @Esquerra_ERC 214,789 160

83

No variation 10 Adidas España @adidas_ES 900,965 53

81

Down 11 Ómnium Cultural @omnium 215,639 127

81

Up 12 Ayuntamiento de Madrid @MADRID 571,958 30

81

Down 13 UPyD @UPYD 213,473 49

80

Up 14 Ahora Madrid @AhoraMadrid 316,653 51

80

Up 15 Nintendo España @NintendoES 348,914 37

79

No variation 16 Ecologistas en Acción @ecologistas 108,639 38

78

No variation 17 UNICEF España @unicef_es 250,655 20

78

No variation 18 Xbox 360 España @Xbox_Spain 335,786 25

78

Up 19 Amnistía Internacional España @amnistiaespana 121,780 57

78

No variation 20 Facua @facua 204,576 20

77

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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