Twitter Local Brands - Russia

  • Adygeya
  • Altay
  • Altayskiy
  • Amur
  • Arkhangelskaya
  • Astrakhan
  • Bashkortostan
  • Belgorod
  • Brjansk
  • Buryatiya
  • Chechnya
  • Chelyabinsk Oblast
  • Chukotskiy Avtonomnyy Okrug
  • Chuvashia
  • Dagestan
  • Ingushetiya
  • Irkutsk
  • Ivanovo
  • Jaroslavl
  • Jewish Autonomous Oblast
  • Kabardino-Balkariya
  • Kaliningrad
  • Kalmykiya
  • Kaluga
  • Kamtsjatka
  • Karachayevo-Cherkesiya
  • Kareliya
  • Kemerovo
  • Khabarovsk Krai
  • Khakasiya
  • Khanty-Mansiyskiy Avtonomnyy Okrug
  • Kirov
  • Komi
  • Kostroma
  • Krasnodarskiy
  • Krasnoyarskiy
  • Kurgan
  • Kursk
  • Leningrad
  • Lipetsk
  • Magadan
  • Mariy-El
  • Mordoviya
  • Moscow
  • Moskovskaya
  • Murmansk
  • Nenetskiy Avtonomnyy Okrug
  • Nizjnij Novgorod
  • North Ossetia
  • Novgorod
  • Novosibirsk
  • Omsk
  • Orenburg
  • Orjol
  • Penza
  • Perm
  • Primorskiy
  • Pskov
  • Rjazan
  • Rostov
  • Sakha
  • Sakhalin
  • Samara
  • Saratov
  • Smolensk
  • St.-Petersburg
  • Stavropol'skiy
  • Sverdlovsk
  • Tambov
  • Tatarstan
  • Tjumen
  • Tomsk
  • Tula
  • Tverskaya
  • Tyva
  • Udmurtiya
  • Uljanovsk
  • Vladimir
  • Volgograd
  • Vologda
  • Voronezj
  • Yamalo-Nenetskiy Avtonomnyy Okrug
  • Zabaykal’skiy Kray

Total: 782

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Президент России @KremlinRussia 3,910,331 75

90

No variation 2 МИД России @MID_RF 1,280,446 37

83

No variation 3 Единая Россия @er_novosti 173,438 45

76

Up 4 Thevillage Rossiya @villagemsk 445,789 2

71

No variation 5 Greenpeace Russia / Гринпис России @greenpeaceru 425,111 5

71

Down 6 Kommersant Rossiya @kommersant 235,905 2

71

No variation 7 Ruvr Rossiya @sputnik_fr 48,558 8

70

Up 8 милиция @mvd_official 129,147 8

70

Up 9 Rsport Rossiya @rsportru 305,640 2

69

Up 10 Сбербанк @sberbank 786,956 0

69

Down 11 Aif Rossiya @aifonline 117,136 4

69

Down 12 Lookatme Rossiya @lookatme_news 358,300 1

69

Down 13 Аэрофлот (Aeroflot) @aeroflot 206,889 4

69

Up 14 Newtimes Rossiya @the_newtimes 64,779 5

68

Down 15 Sportexpress Rossiya @sportexpress 332,017 1

68

Up 16 Glamour Rossiya @GLAMOUR_Russia 955,041 0

68

Down 17 Kaspersky Rossiya @Kaspersky_ru 163,179 4

68

Up 18 5tv Rossiya @5tv 82,902 4

68

Down 19 Radiovesti Rossiya @vesti_fm 98,371 2

67

Up 20 Mk Rossiya @mkomsomolets 98,949 2

67

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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