Twitter Global Brands - Stati Uniti

Total: 20339

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 NASA @NASA 28,031,754 848

100

No variation 2 Unicef @UNICEF 7,031,676 669

93

Up 3 Xbox @Xbox 12,520,751 581

92

Down 4 Nike @Nike 7,339,948 2,202

92

No variation 5 United Nations @UN 9,956,227 161

91

No variation 6 Microsoft @Microsoft 8,346,851 171

89

No variation 7 Nike Jordan @Jumpman23 3,529,315 1,306

89

No variation 8 U.S. Department of Defense @DeptofDefense 5,520,110 210

88

Up 9 Android @Android 10,094,346 87

87

Up 10 U.S. Department of State @StateDept 4,925,726 86

87

Down 11 FBI @FBI 2,148,042 336

86

Up 12 Calvin Klein @CalvinKlein 3,588,373 309

86

Up 13 Whole Foods Market @WholeFoods 4,326,370 97

86

Down 14 Tide @tide 187,399 64,447

86

Down 15 Victoria's Secret @VictoriasSecret 11,480,033 59

85

Down 16 Pepsi @pepsi 3,065,426 328

85

Up 17 Gmail @gmail 5,860,987 79

85

Down 18 GitHub @github 1,700,362 373

85

Down 19 Ford @Ford 1,046,076 341

84

Up 20 Central Intelligence Agency (CIA) @CIA 2,267,495 185

84

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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