Twitter Global Brands - Francia

Total: 470

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Chanel @CHANEL 13,426,439 358

90

No variation 2 Christian Dior @Dior 8,193,512 103

85

No variation 3 Unesco (United Nations Educational, Scientific & Cultural Organization) @UNESCO 2,867,022 180

85

No variation 4 Louis Vuitton @LouisVuitton 7,091,967 117

84

No variation 5 Yves Saint Laurent @YSL 4,032,687 50

82

No variation 6 ESA (European Space Agency) @esa 791,555 34

78

No variation 7 Jean Paul Gaultier @JPGaultier 1,518,403 38

76

Up 8 Cdiscount @Cdiscount 258,778 462

76

Down 9 FNAC @Fnac 206,952 291

76

Down 10 Carrefour @CarrefourFrance 85,568 1,178

75

Up 11 Sephora @Sephora 2,080,404 6

74

Down 12 Lacoste @LACOSTE 1,031,884 19

74

No variation 13 Balenciaga @BALENCIAGA 720,095 21

72

Up 14 PriceMinister @priceminister 38,169 793

71

Down 15 Givenchy @givenchy 908,614 15

71

Down 16 Total @Total 712,932 17

71

Up 17 Maison Martin Margiela @Margiela 277,469 38

70

Down 18 Cartier @Cartier 400,713 15

70

Up 19 Paris Tourist Office @ParisJeTaime 300,844 10

68

Down 20 Peugeot @Peugeot 135,282 34

68

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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