Facebook Local Brands - Russia

  • Adygeya
  • Altay
  • Altayskiy
  • Amur
  • Arkhangelskaya
  • Astrakhan
  • Bashkortostan
  • Belgorod
  • Brjansk
  • Buryatiya
  • Chechnya
  • Chelyabinsk Oblast
  • Chukotskiy Avtonomnyy Okrug
  • Chuvashia
  • Dagestan
  • Ingushetiya
  • Irkutsk
  • Ivanovo
  • Jaroslavl
  • Jewish Autonomous Oblast
  • Kabardino-Balkariya
  • Kaliningrad
  • Kalmykiya
  • Kaluga
  • Kamtsjatka
  • Karachayevo-Cherkesiya
  • Kareliya
  • Kemerovo
  • Khabarovsk Krai
  • Khakasiya
  • Khanty-Mansiyskiy Avtonomnyy Okrug
  • Kirov
  • Komi
  • Kostroma
  • Krasnodarskiy
  • Krasnoyarskiy
  • Kurgan
  • Kursk
  • Leningrad
  • Lipetsk
  • Magadan
  • Mariy-El
  • Mordoviya
  • Moscow
  • Moskovskaya
  • Murmansk
  • Nenetskiy Avtonomnyy Okrug
  • Nizjnij Novgorod
  • North Ossetia
  • Novgorod
  • Novosibirsk
  • Omsk
  • Orenburg
  • Orjol
  • Penza
  • Perm
  • Primorskiy
  • Pskov
  • Rjazan
  • Rostov
  • Sakha
  • Sakhalin
  • Samara
  • Saratov
  • Smolensk
  • St.-Petersburg
  • Stavropol'skiy
  • Sverdlovsk
  • Tambov
  • Tatarstan
  • Tjumen
  • Tomsk
  • Tula
  • Tverskaya
  • Tyva
  • Udmurtiya
  • Uljanovsk
  • Vladimir
  • Volgograd
  • Vologda
  • Voronezj
  • Yamalo-Nenetskiy Avtonomnyy Okrug
  • Zabaykal’skiy Kray

Total: 642

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Hungryhouse United Kingdom Hungryhouse United Kingdom 288,589 15,022

72

No variation 2 Сбербанк Сбербанк 357,332 7,623

71

No variation 3 Holidayextras United Kingdom Holidayextras United Kingdom 236,288 2,896

68

Up 4 Kulturologia Rossiya Kulturologia Rossiya 290,067 1,175

67

Down 5 Аэрофлот (Aeroflot) Аэрофлот (Aeroflot) 131,205 4,108

67

Down 6 Canon Rossiya Canon Rossiya 150,340 2,430

67

Down 7 Nissan Rossiya Nissan Rossiya 46,464 9,804

67

No variation 8 Audi Russia Audi Russia 231,505 1,822

67

Up 9 Rbth Rossiya Rbth Rossiya 223,078 834

66

Down 10 Edimdoma Rossiya Edimdoma Rossiya 199,290 1,378

66

Up 11 Nikon Russia Nikon Russia 171,245 825

64

Up 12 Tvc Rossiya Tvc Rossiya 19,076 5,713

64

Down 13 BMW Russia BMW Russia 98,350 1,618

64

Up 14 Livemaster Rossiya Livemaster Rossiya 85,582 1,302

64

Down 15 ИКЕА ИКЕА 177,082 728

64

Up 16 MasterCard Russia MasterCard Russia 80,934 1,571

63

Down 17 Aif Rossiya Aif Rossiya 203,487 460

63

No variation 18 Chevrolet Россия Chevrolet Россия 23,898 4,980

63

Down 19 Amway Rossiya Amway Rossiya 17,090 6,017

63

Up 20 S7 S7 96,321 877

63

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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