Facebook Local Brands - Romania

  • Alba
  • Arad
  • Argeş
  • Bacău
  • Bihor
  • Bistriţa-Năsăud
  • Botoşani
  • Brăila
  • Braşov
  • Bucureşti
  • Buzău
  • Călăraşi
  • Caraş-Severin
  • Cluj
  • Constanţa
  • Covasna
  • Dâmboviţa
  • Dolj
  • Galaţi
  • Giurgiu
  • Gorj
  • Harghita
  • Hunedoara
  • Ialomiţa
  • Iaşi
  • Ilfov
  • Maramureş
  • Mehedinţi
  • Mureş
  • Neamţ
  • Olt
  • Prahova
  • Sălaj
  • Satu Mare
  • Sibiu
  • Suceava
  • Teleorman
  • Timiş
  • Tulcea
  • Vâlcea
  • Vaslui
  • Vrancea

Total: 176

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Milka Romania Milka Romania 515,250 15,571

74

Up 2 KFC Romania KFC Romania 724,412 9,211

74

Up 3 Dacia România Dacia România 387,820 13,260

73

Up 4 Orange Romania Orange Romania 807,013 6,645

73

No variation 5 Avon Romania Avon Romania 819,438 6,515

73

Down 6 McDonalds Romania McDonalds Romania 860,815 6,166

73

Down 7 Nivea Romania Nivea Romania 689,739 6,265

73

Down 8 Dorna Dorna 237,128 15,718

72

Down 9 Renault Romania Renault Romania 468,345 8,240

72

Up 10 Ford Romania Ford Romania 157,684 18,910

72

Up 11 Samsung Mobile Romania Samsung Mobile Romania 1,069,845 2,567

71

Up 12 Mercedes Benz Romania Mercedes Benz Romania 412,745 4,274

70

Up 13 Volkswagen Romania Volkswagen Romania 221,444 7,552

70

Up 14 Audi Romania Audi Romania 308,849 5,839

70

Down 15 Carrefour Romania Carrefour Romania 959,391 1,626

70

Down 16 Lidl Romania Lidl Romania 1,694,110 684

70

Up 17 Nissan Romania Nissan Romania 130,029 9,056

69

Up 18 Decathlon România Decathlon România 324,586 3,702

69

Up 19 Digisport România Digisport România 595,788 1,422

69

Down 20 BMW Romania BMW Romania 375,485 2,440

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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