Facebook Local Brands - Romania

  • Alba
  • Arad
  • Argeş
  • Bacău
  • Bihor
  • Bistriţa-Năsăud
  • Botoşani
  • Brăila
  • Braşov
  • Bucureşti
  • Buzău
  • Călăraşi
  • Caraş-Severin
  • Cluj
  • Constanţa
  • Covasna
  • Dâmboviţa
  • Dolj
  • Galaţi
  • Giurgiu
  • Gorj
  • Harghita
  • Hunedoara
  • Ialomiţa
  • Iaşi
  • Ilfov
  • Maramureş
  • Mehedinţi
  • Mureş
  • Neamţ
  • Olt
  • Prahova
  • Sălaj
  • Satu Mare
  • Sibiu
  • Suceava
  • Teleorman
  • Timiş
  • Tulcea
  • Vâlcea
  • Vaslui
  • Vrancea

Total: 176

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Nivea Romania Nivea Romania 696,445 18,327

82

No variation 2 Orange Romania Orange Romania 821,515 8,810

81

Up 3 Carrefour Romania Carrefour Romania 987,986 4,370

79

Up 4 Dacia România Dacia România 393,868 9,769

79

Up 5 McDonalds Romania McDonalds Romania 867,666 4,351

79

Up 6 Doncafe Romania Doncafe Romania 682,927 5,870

79

Down 7 KFC Romania KFC Romania 729,592 4,728

79

No variation 8 Vodafone Romania Vodafone Romania 849,439 3,298

79

Up 9 Renault Romania Renault Romania 472,179 6,309

79

Up 10 Dexonline România Dexonline România 349,835 6,310

78

Up 11 elefant.ro elefant.ro 486,438 4,462

77

Down 12 Milka Romania Milka Romania 520,376 4,646

77

Down 13 Dorna Dorna 239,146 8,974

77

Up 14 Garanti Bank Romania Garanti Bank Romania 313,891 5,286

77

Down 15 Lidl Romania Lidl Romania 1,742,116 843

77

Down 16 Avon Romania Avon Romania 834,352 1,886

77

Up 17 Rompetrol Romania Rompetrol Romania 85,385 15,507

77

Down 18 COTNARI COTNARI 129,804 10,738

76

Up 19 Audi Romania Audi Romania 313,436 4,083

76

Up 20 Nissan Romania Nissan Romania 137,476 7,873

76

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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