Facebook Local Brands - Perù

Total: 53

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Samsung Peru Samsung Peru 2,869,949 59,973

90

Up 2 Pilsen Callao Pilsen Callao 1,258,761 14,294

84

Down 3 Cineplanet Cineplanet 2,010,905 4,828

82

No variation 4 Ripley Perú Ripley Perú 2,539,862 3,475

82

No variation 5 Claro Perú Claro Perú 4,337,963 1,497

81

No variation 6 Marca PERÚ Marca PERÚ 1,779,860 3,419

81

No variation 7 Banco de Crédito BCP Banco de Crédito BCP 1,306,492 2,125

80

Up 8 Libero Perú Libero Perú 862,642 1,325

77

No variation 9 Latam Perú Latam Perú 1,732,033 764

77

Up 10 Diners Club Perú Diners Club Perú 517,405 2,924

76

Up 11 Bn Perú Bn Perú 369,199 3,793

76

Up 12 Milo Milo 75,172 12,889

75

Up 13 Cinestar Cinemas Cinestar Cinemas 373,597 2,002

75

Up 14 Unmsm Perú Unmsm Perú 418,405 1,075

74

No variation 15 Movistar Perú Movistar Perú 4,417,720 66

73

Up 16 Nissan Perú Nissan Perú 627,503 607

73

Up 17 Universidad Cientifica del Sur Universidad Cientifica del Sur 152,274 1,727

71

No variation 18 Rosatel Rosatel 377,913 589

71

Up 19 Congreso de la República del Perú Congreso de la República del Perú 304,656 238

69

Down 20 Interbank Interbank 1,755,783 36

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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