Facebook Local Brands - Finlandia

Total: 54

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Iltalehti Suomi Iltalehti Suomi 360,494 2,325

69

No variation 2 Yle Suomi Yle Suomi 49,110 11,814

67

No variation 3 Hs Suomi Hs Suomi 178,342 264

62

No variation 4 Stara Suomi Stara Suomi 147,612 253

61

Up 5 Pizzaonline Suomi Pizzaonline Suomi 35,733 1,168

60

Up 6 Ebookers Suomi Ebookers Suomi 47,519 696

60

Up 7 Vr Suomi Vr Suomi 108,015 268

60

Down 8 Tiede Suomi Tiede Suomi 27,618 937

60

No variation 9 Lippu Suomi Lippu Suomi 36,591 666

59

Down 10 Tapiola Suomi Tapiola Suomi 27,686 916

59

Up 11 Ts Suomi Ts Suomi 30,386 647

59

Up 12 Finavia Suomi Finavia Suomi 41,902 524

59

Down 13 Ksml Suomi Ksml Suomi 31,773 525

59

Down 14 Kaksplus Suomi Kaksplus Suomi 16,399 955

58

Down 15 Kauppalehti Suomi Kauppalehti Suomi 45,868 312

58

No variation 16 Seiska Suomi Seiska Suomi 77,306 161

58

Down 17 Uusisuomi Suomi Uusisuomi Suomi 40,745 208

57

No variation 18 Utu Suomi Utu Suomi 11,486 874

57

Up 19 Karjalainen Suomi Karjalainen Suomi 18,749 378

57

No variation 20 Alko Suomi Alko Suomi 34,400 299

57

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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