Facebook Global Brands - Messico

Total: 61

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cinemex Cinemex 7,366,018 25,573

91

No variation 2 Cerveza Modelo Cerveza Modelo 4,240,763 26,837

88

Up 3 Cerveza Indio Cerveza Indio 2,723,732 12,051

84

Up 4 Visit Mexico Visit Mexico 5,270,420 4,742

84

Down 5 Volaris Volaris 3,481,198 6,738

84

Down 6 Hoteles City Hoteles City 909,229 19,927

84

Up 7 Dos Equis Dos Equis 4,141,365 3,395

82

Up 8 Liverpool Liverpool 4,196,608 1,581

81

Down 9 Jarritos Jarritos 2,265,829 4,877

81

Up 10 Flexi Flexi 2,028,177 4,068

81

No variation 11 Suburbia Suburbia 3,805,015 987

79

Up 12 Corona Extra Europe Corona Extra Europe 14,451,631 433

79

Down 13 Cerveza Sol Cerveza Sol 771,572 6,652

79

Down 14 Elektra Elektra 3,529,822 1,036

79

No variation 15 Corona Corona 1,723,262 1,778

78

No variation 16 Jose Cuervo Jose Cuervo 3,148,445 727

78

Up 17 el Jimador Tequila el Jimador Tequila 1,795,649 958

76

Down 18 Telcel Telcel 4,936,229 165

76

Up 19 Bissú Cosmetics Bissú Cosmetics 565,989 1,909

75

Down 20 Sol Beer Sol Beer 835,425 1,226

74

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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