Facebook Brands & Organisations - India

Total: 520

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cadbury 5 Star Cadbury 5 Star 3,325,185 1,583,411

98

Up 2 Bharatiya Janata Party (BJP) Bharatiya Janata Party (BJP) 13,535,229 118,370

96

Down 3 ICICI Bank ICICI Bank 5,097,726 382,508

95

Down 4 Johnson's Baby India Johnson's Baby India 1,174,783 1,382,706

95

No variation 5 Flipkart Flipkart 8,418,595 117,672

94

No variation 6 Axis Bank Axis Bank 3,370,576 274,336

93

Up 7 Fastrack Fastrack 9,275,872 87,595

93

Down 8 Gillette India Gillette India 2,952,101 630,796

93

No variation 9 CaratLane CaratLane 1,927,395 276,563

92

No variation 10 Hyundai India Hyundai India 9,284,901 47,441

91

Up 11 Cadbury Bournville Cadbury Bournville 3,821,096 214,102

91

Down 12 Pepsi India Pepsi India 4,488,006 88,618

90

Up 13 State Bank of India State Bank of India 13,721,137 13,971

90

Up 14 Cadbury Celebrations Cadbury Celebrations 4,737,671 71,238

89

Up 15 Craftsvilla Craftsvilla 7,855,527 19,342

89

Down 16 Lifestyle International Lifestyle International 4,756,286 39,264

89

Down 17 Colgate India Colgate India 2,773,060 124,195

89

Down 18 eBay India eBay India 3,755,436 66,533

89

Down 19 Kingfisher Kingfisher 7,392,453 18,945

89

Down 20 LIC India Forever LIC India Forever 5,766,450 29,647

88

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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