Facebook Brands & Organisations - Francia

Total: 821

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Louis Vuitton Louis Vuitton 20,600,345 157,836

89

Down 2 Chanel Chanel 20,370,557 102,336

88

No variation 3 Christian Dior Christian Dior 16,216,209 22,086

84

No variation 4 Bugatti Bugatti 4,647,452 63,435

83

No variation 5 Lacoste Lacoste 14,748,787 9,261

81

Up 6 Wiko Mobile Wiko Mobile 1,999,051 31,060

79

No variation 7 Hermés Hermés 2,888,439 19,390

79

Up 8 Parfums Givenchy Parfums Givenchy 1,854,805 31,065

79

Down 9 Yves Saint Laurent Yves Saint Laurent 2,801,413 22,295

79

Down 10 L'Oréal Group L'Oréal Group 2,118,902 34,370

79

Down 11 Bata Bata 4,201,600 17,051

79

Up 12 Voyage prive France Voyage prive France 2,063,424 19,606

78

Up 13 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 679,754 48,364

78

Down 14 Jennyfer Jennyfer 2,830,473 15,630

78

Down 15 Moët & Chandon Moët & Chandon 2,298,496 22,435

78

Up 16 Undiz Undiz 1,460,406 19,966

78

Down 17 Balenciaga Balenciaga 1,266,216 30,864

78

Down 18 M&M's France M&M's France 2,322,792 14,758

77

Up 19 Coca-Cola France Coca-Cola France 3,226,032 17,395

77

Down 20 L'Oréal Paris L'Oréal Paris 33,211,527 8,132

77

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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