Facebook Brands & Organisations - Colombia

Total: 194

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cerveza Aguila Cerveza Aguila 1,671,083 63,278

87

No variation 2 Old Parr Old Parr 1,353,910 30,295

84

No variation 3 Latam Colombia Latam Colombia 1,221,021 25,265

84

Up 4 Cerveza Poker Cerveza Poker 1,121,806 18,942

83

Down 5 Policía Colombia Policía Colombia 1,366,691 9,655

82

Up 6 Huawei Colombia Huawei Colombia 49,181,048 193

81

Down 7 Centro Democrático Centro Democrático 296,075 23,527

80

No variation 8 Juan Valdez Café Juan Valdez Café 4,066,672 1,032

79

No variation 9 Baileys Colombia Baileys Colombia 374,325 6,144

77

No variation 10 Leonisa Leonisa 903,517 2,348

77

Up 11 Éxito Éxito 1,711,852 780

76

Down 12 Aguardiente Antioqueño Aguardiente Antioqueño 302,710 5,335

76

No variation 13 Málaga Turismo Málaga Turismo 103,460 10,750

75

No variation 14 NotiMillos NotiMillos 440,584 2,672

75

Up 15 Avianca Avianca 2,620,104 166

74

Up 16 FloresparaColombia FloresparaColombia 75,396 17,709

74

Up 17 Eluniversal Colombia Eluniversal Colombia 470,201 1,308

74

Down 18 Jeno's Pizza Jeno's Pizza 143,914 5,041

74

Down 19 Creaciones Tejidas Creaciones Tejidas 393,250 1,547

73

Down 20 Ambar Ambar 111,381 6,908

73

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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