Facebook Brands & Organisations - Chili

Total: 73

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Lucchetti Lucchetti 3,775,247 428,796

86

Up 2 Movistar Chile Movistar Chile 998,634 17,358

76

Up 3 MejorWeb MejorWeb 1,469,829 6,961

76

Down 4 Mundo LG Chile Mundo LG Chile 1,619,529 9,145

76

No variation 5 Telepizza Chile Telepizza Chile 479,935 8,335

72

Up 6 MasterCard Chile MasterCard Chile 481,053 9,881

72

No variation 7 Sodimac Homecenter Sodimac Homecenter 3,070,836 860

71

No variation 8 Cine Hoyts Chile Cine Hoyts Chile 537,623 3,409

71

Up 9 Americanino Chile Americanino Chile 433,836 4,258

70

Down 10 Lan Airlines Spain Lan Airlines Spain 292,834 4,650

70

No variation 11 Latam Airlines Latam Airlines 10,893,990 137

70

Up 12 Ministerio de Educación - Chile Ministerio de Educación - Chile 273,908 4,111

69

No variation 13 Pcfactory Chile Pcfactory Chile 246,292 3,671

69

No variation 14 Ripley Chile Ripley Chile 1,422,337 283

67

Up 15 Larojadeportes Chile Larojadeportes Chile 914,212 284

66

Up 16 Falabella Falabella 2,625,207 70

65

Up 17 Zmart Chile Zmart Chile 411,913 413

65

Up 18 LATAM Airlines Chile LATAM Airlines Chile 1,036,156 129

64

No variation 19 Dafiti Chile Dafiti Chile 651,499 154

64

No variation 20 Cocha Cocha 251,771 419

63

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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