Alianzo Rank Local Brands - Spagna

Total: 2391

  # PROFILE
No variation 1 PP PP 65 76 68 58 0 0 0 49 85 0 62 0
No variation 2 PSOE PSOE 1 75 68 62 0 70 36 48 84 0 59 0
No variation 3 Policía España Policía España 1 84 76 57 0 0 0 57 71 0 0 0
No variation 4 Esquerra (ERC) Esquerra (ERC) 1 75 69 63 0 20 0 52 73 0 25 0
No variation 5 Starbucks España Starbucks España 14 66 73 29 0 7 64 54 79 0 0 0
No variation 6 Carrefour España Carrefour España 0 60 74 61 0 58 52 51 72 0 0 0
Up 7 Real Academia Española Real Academia Española 1 74 63 39 0 0 0 46 82 0 34 0
Down 8 bcn.cat (Ajuntament de Barcelona) bcn.cat (Ajuntament de Barcelona) 54 67 63 60 48 21 39 52 60 0 56 0
Down 9 Universidad de Salamanca Universidad de Salamanca 0 59 58 50 71 56 47 44 77 0 0 0
Up 10 Paradores Paradores 57 58 65 50 15 18 48 61 62 0 0 0
Up 11 Facua Facua 72 71 64 66 52 64 36 49 45 0 25 0
Down 12 Universidad de Deusto Universidad de Deusto 56 59 54 49 71 31 38 43 69 0 56 0
Up 13 Comunidad de Madrid Comunidad de Madrid 0 70 59 49 68 0 0 0 88 0 0 0
Up 14 Vodafone España Vodafone España 60 60 60 74 0 77 47 44 55 0 54 0
Down 15 Generalitat de Catalunya Generalitat de Catalunya 72 68 55 51 38 0 0 0 82 0 0 0
Down 16 Izquierda Unida Izquierda Unida 1 76 70 66 0 0 0 0 76 0 0 0
No variation 17 UPyD UPyD 0 70 61 61 0 34 0 11 77 0 0 0
Up 18 Lidl España Lidl España 0 60 79 76 58 1 0 0 67 0 0 0
Down 19 Oysho Oysho 1 57 70 51 0 21 51 58 54 57 0 53
Down 20 Ayuntamiento de Madrid Ayuntamiento de Madrid 0 71 62 53 1 27 36 50 59 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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