Alianzo Rank Global Brands - Danimarca

Total: 64

  # PROFILE
No variation 1 Lego Lego 0 86 62 97 68 63 62 83 88 0 0 0
No variation 2 Maersk Group Maersk Group 8 64 75 64 78 47 0 69 79 0 44 0
Up 3 Ecco Ecco 0 51 73 53 57 0 49 69 69 0 0 0
Up 4 Pandora Pandora 0 57 80 78 0 31 66 63 49 80 0 58
Down 5 Carlsberg Carlsberg 0 56 68 58 75 0 0 55 71 0 0 0
Down 6 Novo Nordisk Novo Nordisk 0 62 71 50 70 29 42 57 62 0 23 0
No variation 7 hummel hummel 0 27 75 54 52 27 0 53 68 0 0 0
No variation 8 Vestas Vestas 0 61 63 55 74 34 0 0 67 0 0 0
No variation 9 Tuborg Tuborg 0 44 65 51 0 0 0 42 64 0 0 0
No variation 10 Saxo Bank Saxo Bank 0 58 58 50 60 35 0 0 66 0 0 0
No variation 11 Danfoss Danfoss 0 57 57 51 75 0 0 0 62 0 0 0
No variation 12 Maersk Line Maersk Line 48 65 73 0 77 39 50 67 0 0 52 0
No variation 13 UNOPS UNOPS 0 58 56 0 72 0 0 0 57 0 27 0
No variation 14 JACK & JONES JACK & JONES 27 41 70 84 0 57 0 69 0 0 0 0
No variation 15 Somersby Somersby 0 27 55 37 0 0 0 0 49 0 0 0
No variation 16 Velux Velux 49 51 59 49 61 0 37 0 0 0 0 0
No variation 17 Sitecore Sitecore 53 60 51 47 63 0 0 0 0 0 0 0
No variation 18 Vero Moda Vero Moda 52 48 67 44 0 0 53 0 0 0 0 0
No variation 19 Endomondo Endomondo 29 59 63 44 0 0 36 0 0 0 0 0
No variation 20 NETTO NETTO 0 24 69 50 0 15 0 47 0 0 0 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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