Youtube Global Brands - Royaume Uni

Total: 314

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 The School of Life The School of Life 3,005,665 266,881,389

95

No variation 2 John Lewis johnlewisretail 135,010 134,528,851

90

No variation 3 ZeptoLab ZeptoLab 870,335 947,750,554

89

No variation 4 Dream Team FC Dream Team 139,643 30,922,731

87

Up 5 Burberry Burberry 310,955 94,921,048

84

Down 6 Net-a-porter.com NETAPORTER 208,832 47,536,095

84

No variation 7 BBC Learning English bbclearningenglish 883,822 55,131,770

83

Up 8 Mr Porter MR PORTER 190,746 30,281,751

80

Down 9 Sainsbury's sainsburys 98,114 111,833,464

80

No variation 10 Dove Dove US 111,733 203,377,830

80

No variation 11 Gearbest GearBest 162,669 52,155,807

79

Up 12 Jimmy Choo OfficialJimmyChoo 14,166 29,099,998

79

Down 13 Aston Martin astonmartin 108,227 18,159,303

78

Up 14 Lush Cosmetics LUSH 156,299 16,488,800

78

No variation 15 Waitrose waitrose 136,752 41,119,549

77

Down 16 Asos asosfashion 77,799 26,923,662

77

No variation 17 Betfair Betfair 16,989 21,018,417

75

No variation 18 Rolls Royce Cars RollsRoyceMotorCars 83,149 8,867,459

75

Up 19 Rimmel London RimmelLondon 49,606 25,659,830

74

Down 20 Virgin Atlantic virginatlantic 24,776 12,017,273

74

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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