Youtube Global Brands - Brésil

Total: 42

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Bradesco bradesco 370,295 363,993,393

97

No variation 2 Magazine Luiza MAGAZINELUIZACOM 809,452 203,534,498

94

No variation 3 iFood ifooddelivery 191,477 254,870,863

93

No variation 4 Itaú BancoItau 344,186 418,783,600

91

No variation 5 Skol Skol 156,721 122,371,007

86

No variation 6 O Boticário boticario 541,051 234,831,461

85

No variation 7 Oi (Brasil Telecom) oi 199,275 299,773,834

83

No variation 8 Cacau Show CacauShowBR 30,317 99,718,037

81

No variation 9 Guaraná Antarctica guaranaantarctica 67,125 66,856,540

81

No variation 10 GOL gol 76,345 50,688,816

78

No variation 11 Seiiti Arata Arata Academy SPANISH 139,722 4,375,095

78

No variation 12 Natura Brasil naturabemestarbem 217,031 91,869,022

77

Up 13 Pão de Açúcar videospaodeacucar 20,067 16,062,938

74

No variation 14 Lacta lactaoficial 31,888 82,514,450

73

Down 15 Eudora Eudora 42,310 8,577,002

73

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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