Twitter Local Brands - Philippines

  • Autonomous Region in Muslim Mindanao
  • Bicol
  • Cagayan Valley
  • Calabarzon
  • Caraga
  • Central Luzon
  • Central Visayas
  • Cordillera Administrative Region
  • Davao
  • Eastern Visayas
  • Ilocos
  • Mimaropa
  • National Capital Region
  • Northern Mindanao
  • Soccsksargen
  • Western Visayas
  • Zamboanga Peninsula

Total: 66

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 McDonald's Philippines @McDo_PH 925,160 296

82

No variation 2 Jollibee @Jollibee 566,916 86

76

Up 3 Globe Telecom @enjoyGLOBE 1,474,813 3

74

Down 4 Smart Communications, Inc. @LiveSmart 1,400,682 2

74

No variation 5 Nescafé Dolce Gusto España @DolceGustoES 39,576 374

72

Up 6 Intermón Oxfam @OxfamIntermon 75,398 7

71

Down 7 Asociación Española Contra el Cáncer @aecc_es 54,012 13

70

Up 8 Adecco España @adecco_es 60,573 6

69

Down 9 Nissan España @Nissan_ESP 72,243 6

69

No variation 10 Cinesa @Cinesa 35,185 14

68

No variation 11 BBVA España @BBVA_esp 56,456 5

68

No variation 12 PAH Barcelona @PAH_BCN 24,663 22

68

No variation 13 Kia Motors Iberia @kiamotorsiberia 73,616 3

67

No variation 14 ONCE @ONCE_oficial 40,286 9

67

Up 15 Ecovidrio @ecovidrio 63,937 3

66

No variation 16 Paradores @paradores 44,702 2

66

No variation 17 Gobierno de la Región de Murcia @regiondemurcia 38,854 8

66

Down 18 Opel España @Opel_Spain 41,395 7

65

No variation 19 Autobild España @AutoBildspain 44,101 2

65

Up 20 Turismo de Alemania @alemaniaturismo 21,988 8

65

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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