Twitter Local Brands - Inde

Total: 268

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Bharatiya Janata Party (BJP) @BJP4India 7,639,888 631

95

No variation 2 Indian National Congress @INCIndia 3,204,632 633

92

No variation 3 Aam Aadmi Party (AAP) @AamAadmiParty 4,320,171 175

90

No variation 4 Samsung Mobile India @SamsungMobileIN 1,533,621 61

82

Up 5 State Bank of India @TheOfficialSBI 2,714,569 18

78

Down 6 Yes Bank @YESBANK 3,572,794 15

78

No variation 7 Airtel India @airtelindia 2,283,421 9

77

Down 8 Hyundai India @HyundaiIndia 881,155 48

76

No variation 9 BMW India @bmwindia 1,449,286 14

76

No variation 10 Mercedes-Benz India @MercedesBenzInd 456,583 22

75

Up 11 eBay India @ebayindia 233,409 28

75

Down 12 Axis Bank @AxisBank 226,580 37

72

Down 13 Audi India @AudiIN 726,831 8

72

Up 14 Intel India @IntelIndia 109,367 21

71

Down 15 Pinboard Bhārat @Pinboard 43,511 7

71

Up 16 Samsung India @Samsung_IN 217,930 15

70

Down 17 HDFC Bank @HDFC_Bank 244,657 8

70

Down 18 Air India @airindiain 134,653 12

70

No variation 19 IndiGo @IndiGo6E 126,163 15

70

Down 20 Royal Enfield @royalenfield 80,646 17

69

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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