Twitter Brands & Organisations - Colombie

Total: 202

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
Up 1 Centro Democrático @CeDemocratico 237,696 136

72

Down 2 Policía Colombia @PoliciaColombia 1,068,726 5

72

No variation 3 Avianca @Avianca 817,460 8

71

No variation 4 Servicio Nacional de Aprendizaje (Sena) @SENAComunica 678,306 11

71

No variation 5 Bancolombia @Bancolombia 248,955 16

67

Up 6 Secretaría de Movilidad de Bogotá @SectorMovilidad 1,339,762 2

67

No variation 7 ECOPETROL S.A @ECOPETROL_SA 210,381 13

67

Down 8 Beticismo @Beticismo 84,822 53

67

No variation 9 Coca-Cola Colombia @CocaColaCol 445,354 17

66

No variation 10 Banco de la República de Colombia @BancoRepublica 270,089 5

66

Up 11 Libremercado @libre_mercado 33,927 15

64

Down 12 epm @EPMestamosahi 58,086 35

64

Up 13 Instituto Humboldt @inst_humboldt 58,983 15

64

No variation 14 Latam Colombia @LATAM_CO 610,169 0

64

Down 15 Café de Colombia @CafedeColombia 113,909 7

63

Up 16 Secretaría de Movilidad de Medellín @sttmed 549,598 0

63

Up 17 Eluniversal Colombia @ElUniversalCtg 311,977 0

63

Up 18 Museo de Arte Contemporaneo de Monterrey @MuseoMARCO 51,787 7

62

Down 19 Movistar Colombia @MovistarCo 266,974 2

62

Down 20 Málaga Turismo @turismodemalaga 25,456 18

62

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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