Linkedin Global Brands - Suisse

Total: 61

  # PROFILE FOLLOWERS INTERACTIONS (IN LAST 10 ITEMS) ranking
No variation 1 Novartis Novartis 1,224,294 7,324

99

No variation 2 Roche Roche 745,243 1,941

80

No variation 3 Swiss International Air Lines Swiss International Air Lines 49,257 3,008

77

No variation 4 ABB ABB 827,633 811

76

No variation 5 UBS UBS 449,892 1,236

74

No variation 6 Credit Suisse Credit Suisse 433,183 963

73

No variation 7 WWF (World Wide Fund for Nature) WWF (World Wide Fund for Nature) 72,106 278

71

No variation 8 Nestlé Nestlé 2,068,690 7,720

70

No variation 9 Syngenta Syngenta 178,037 3,711

70

No variation 10 IWC Watches IWC Watches 33,236 61

69

No variation 11 World Economic Forum World Economic Forum 175,739 428

67

No variation 12 International Labour Organization (ILO) International Labour Organization (ILO) 44,838 574

65

No variation 13 IMD business school IMD business school 85,774 637

65

Up 14 Doctors Without Borders/ Médecins Sans Frontières (MSF) Doctors Without Borders/ Médecins Sans Frontières (MSF) 56,585 968

64

Down 15 Christian Louboutin Christian Louboutin 81,415 466

64

No variation 16 Rolex Rolex 165,582 4,243

62

Up 17 TE Connectivity TE Connectivity 139,538 156

60

Up 18 Givaudan Givaudan 145,337 337

59

Down 19 TAG Heuer TAG Heuer 44,792 2,364

59

Up 20 Adecco Group Adecco Group 868,994 62

58

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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