Facebook Local Brands - États-Unis

Total: 452

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 The White House The White House 2,970,725 1,391,769

98

No variation 2 Windows India Windows India 11,890,736 277,128

97

No variation 3 McDonald's Brasil McDonald's Brasil 11,428,030 90,902

95

No variation 4 Budweiser Budweiser 5,087,653 145,427

94

No variation 5 National Rifle Association National Rifle Association 4,859,077 65,267

92

No variation 6 McDonald's USA McDonald's USA 10,769,365 23,317

91

Up 7 FreedomWorks FreedomWorks 4,799,728 38,727

90

Down 8 U.S. Marines U.S. Marines 2,766,911 52,459

90

No variation 9 Volkswagen USA Volkswagen USA 1,506,508 84,084

89

No variation 10 Smirnoff US Smirnoff US 2,563,300 36,255

88

Up 11 Gun Owners of America (GOA) Gun Owners of America (GOA) 1,374,967 53,403

88

No variation 12 ACLU (American Civil Liberties Union) ACLU (American Civil Liberties Union) 2,060,325 29,507

88

Up 13 Pepsi US Pepsi US 6,512,116 7,621

87

Down 14 U.S. Air Force U.S. Air Force 1,736,098 25,830

86

Down 15 Bacardi US Bacardi US 1,489,884 43,072

86

No variation 16 The Humane Society of the United States The Humane Society of the United States 2,369,571 16,981

86

Up 17 Pampers Pakistan Pampers Pakistan 356,419 137,788

86

Up 18 Doritos USA Doritos USA 1,794,177 36,317

86

Down 19 Dell Consumer Philippines Dell Consumer Philippines 1,206,251 25,515

85

Down 20 United States Marine Corps United States Marine Corps 3,561,624 9,422

85

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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