Facebook Local Brands - Chili

Total: 61

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Mundo LG Chile Mundo LG Chile 1,639,514 11,229

76

No variation 2 Movistar Chile Movistar Chile 1,011,485 8,374

74

No variation 3 PC Factory PC Factory 260,559 17,113

73

No variation 4 MasterCard Chile MasterCard Chile 491,551 5,987

70

Up 5 Ministerio de Educación - Chile Ministerio de Educación - Chile 287,316 2,994

68

No variation 6 Telepizza Chile Telepizza Chile 481,858 2,295

68

Up 7 Ripley Chile Ripley Chile 1,446,330 404

68

Down 8 Cine Hoyts Chile Cine Hoyts Chile 544,309 659

67

Up 9 Cocha Cocha 256,384 1,751

66

Up 10 Movilh Chile Movilh Chile 106,901 3,403

66

Up 11 Americanino Chile Americanino Chile 435,746 771

66

No variation 12 Drive Drive 118,314 4,171

64

Up 13 Dafiti Chile Dafiti Chile 680,634 198

64

Down 14 Larojadeportes Chile Larojadeportes Chile 912,485 133

64

Up 15 Gobierno de Chile Gobierno de Chile 211,161 450

63

Up 16 Lan Airlines Spain Lan Airlines Spain 302,322 349

63

Up 17 Atrapalo Chile Atrapalo Chile 295,303 286

62

Up 18 Elcachondeo Chile Elcachondeo Chile 130,531 762

62

Down 19 Zmart Chile Zmart Chile 419,160 139

62

Up 20 Shoshan Chile Shoshan Chile 62,184 916

62

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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