Facebook Global Brands - Mexique

Total: 61

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cerveza Modelo Cerveza Modelo 4,240,611 49,378

88

No variation 2 Cinemex Cinemex 7,389,911 11,494

88

Up 3 Cerveza Indio Cerveza Indio 2,721,761 20,842

85

Up 4 Flexi Flexi 2,054,216 21,200

85

Down 5 Visit Mexico Visit Mexico 5,295,263 7,317

85

No variation 6 Volaris Volaris 3,492,410 6,917

83

Up 7 Suburbia Suburbia 3,821,794 3,959

82

No variation 8 Liverpool Liverpool 4,301,752 2,937

82

Down 9 Dos Equis Dos Equis 4,156,400 4,909

82

No variation 10 Hoteles City Hoteles City 933,011 5,174

80

Up 11 Corona Extra Europe Corona Extra Europe 14,495,866 314

78

Up 12 Cerveza Sol Cerveza Sol 771,571 8,411

78

No variation 13 Elektra Elektra 3,538,291 900

78

Down 14 Corona Corona 1,726,494 1,600

78

Down 15 Jose Cuervo Jose Cuervo 3,148,445 727

77

Up 16 Jarritos Jarritos 2,262,932 1,194

77

Down 17 Telcel Telcel 4,973,515 291

77

No variation 18 Jose Cuervo Especial Jose Cuervo Especial 636,761 2,841

75

Up 19 Bissú Cosmetics Bissú Cosmetics 570,289 2,500

75

Down 20 AMDroid AMDroid 368,082 3,320

75

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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