Facebook Global Brands - Mexique

Total: 63

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Cerveza Modelo Cerveza Modelo 4,268,234 104,993

90

No variation 2 Cinemex Cinemex 7,445,769 11,240

87

Up 3 Flexi Flexi 2,076,708 10,451

82

Up 4 Cerveza Sol Cerveza Sol 779,695 36,537

82

Down 5 Suburbia Suburbia 3,842,935 3,791

82

No variation 6 Cerveza Indio Cerveza Indio 2,723,659 11,734

81

Down 7 Volaris Volaris 3,516,021 3,306

81

Up 8 Visit Mexico Visit Mexico 5,349,545 2,439

81

No variation 9 el Jimador Tequila el Jimador Tequila 1,801,512 11,023

80

Up 10 Jarritos Jarritos 2,258,788 4,706

80

Down 11 Hoteles City Hoteles City 967,781 5,846

80

No variation 12 Corona Corona 1,733,523 3,454

79

Up 13 Corona Extra Europe Corona Extra Europe 14,571,661 410

78

Down 14 Dos Equis Dos Equis 4,203,084 1,281

78

No variation 15 Telcel Telcel 5,040,806 608

78

Down 16 Liverpool Liverpool 4,397,358 644

78

No variation 17 Jose Cuervo Jose Cuervo 3,148,445 727

77

Up 18 Elektra Elektra 3,546,538 685

76

Down 19 Bissú Cosmetics Bissú Cosmetics 591,910 4,096

76

Down 20 Vips Vips 969,446 1,412

75

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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