Facebook Global Brands - France

Total: 419

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Louis Vuitton Louis Vuitton 22,868,101 103,990

96

Up 2 Chanel Chanel 21,375,054 42,070

94

Down 3 Christian Dior Christian Dior 16,463,667 36,014

92

No variation 4 Bugatti Bugatti 4,696,681 82,680

90

Up 5 Jennyfer Jennyfer 2,944,573 79,569

89

No variation 6 Activia Activia 5,717,674 41,244

89

Down 7 Lacoste Lacoste 15,141,083 12,536

88

No variation 8 Moët & Chandon Moët & Chandon 2,298,496 22,435

84

No variation 9 Hermés Hermés 3,018,375 13,506

83

No variation 10 Givenchy Givenchy 2,784,856 7,758

83

Up 11 Wiko Mobile Wiko Mobile 2,101,737 10,195

82

Down 12 Voyage prive France Voyage prive France 2,357,783 6,817

82

Down 13 PrivateSportShop PrivateSportShop 1,102,537 12,554

82

Up 14 Balenciaga Balenciaga 1,372,046 8,761

81

Up 15 Showroomprive.com Showroomprive.com 1,127,543 10,471

81

Up 16 L'Oréal Group L'Oréal Group 2,144,050 5,767

81

Down 17 Yves Saint Laurent Yves Saint Laurent 2,924,716 4,227

81

No variation 18 FNAC FNAC 1,029,127 7,520

80

Up 19 The Kooples The Kooples 728,417 7,316

80

Up 20 1 Million $ 1 Million $ 2,990,881 1,690

80

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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