Facebook Global Brands - Finlande

Total: 43

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Nokia Nokia 13,433,441 8,355

87

No variation 2 Fingersoft Fingersoft 4,844,364 13,109

85

No variation 3 Polarpersonaltrainer Polarpersonaltrainer 1,038,175 19,178

82

No variation 4 Finlandia Vodka Finlandia Vodka 1,506,127 616

71

No variation 5 Jolla Jolla 103,513 1,727

66

No variation 6 F-Secure F-Secure 227,335 183

65

No variation 7 kone kone 27,524 951

64

No variation 8 WOT Services WOT Services 128,775 448

64

No variation 9 Chapman Chapman 31,321 681

63

No variation 10 Tuxera Tuxera 18,841 97

56

No variation 11 Fruugo Fruugo 5,437 296

55

No variation 12 Startup Sauna Startup Sauna 28,947 72

55

No variation 13 Miradore Miradore 11,343 115

55

No variation 14 Futurice Futurice 5,420 151

54

No variation 15 Nosto Nosto 5,177 128

53

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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