Facebook Global Brands - Canada

Total: 244

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Four Seasons Four Seasons 619,893 120,220

88

Up 2 Woodland Woodland 3,222,643 18,698

86

Down 3 Blackberry Blackberry 26,834,119 1,694

86

No variation 4 Aldo Aldo 4,336,346 3,155

83

Up 5 Lululemon Athletica Lululemon Athletica 1,921,788 4,270

81

Down 6 Memrise Memrise 725,536 9,267

81

Up 7 Scotiabank Scotiabank 746,500 6,551

80

Down 8 SAQ SAQ 439,243 9,001

79

Up 9 NCIX NCIX 1,625,093 704

75

Up 10 Dynamite Clothing Dynamite Clothing 556,508 1,118

74

Up 11 HootSuite HootSuite 716,535 797

74

Up 12 Hopper Hopper 1,909,190 322

74

Down 13 Manulife Manulife 143,093 5,253

74

Up 14 Mate1.com Mate1.com 177,862 4,345

74

Down 15 Canada Goose Canada Goose 339,283 1,360

73

Down 16 Air Canada Air Canada 1,312,682 321

73

No variation 17 Hudson's Bay Hudson's Bay 411,452 954

73

Up 18 Desjardins Desjardins 281,437 1,547

73

Down 19 WatchMojo.com WatchMojo.com 385,553 725

73

Down 20 Garage Garage 774,498 432

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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