Facebook Brands & Organisations - Suisse

Total: 167

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 Rolex Rolex 6,337,496 115,873

86

No variation 2 Patrón Tequila Patrón Tequila 4,298,181 53,323

83

Up 3 Audemars Piguet Audemars Piguet 1,466,539 55,027

80

Down 4 Christian Louboutin Christian Louboutin 3,328,858 13,977

79

Up 5 IWC Watches IWC Watches 1,796,304 23,269

78

Down 6 Tissot Tissot 1,577,773 23,768

78

Down 7 Milka Milka 9,354,506 7,045

78

Down 8 TAG Heuer TAG Heuer 3,097,030 9,373

78

No variation 9 WWF (World Wide Fund for Nature) WWF (World Wide Fund for Nature) 3,036,468 9,645

77

No variation 10 Hublot Genève Hublot Genève 3,841,356 5,236

77

No variation 11 FIFA FIFA 3,496,823 6,548

77

Up 12 MSC Cruises MSC Cruises 4,434,380 4,927

76

Up 13 Nescafé Nescafé 36,575,392 476

75

Up 14 Novartis Novartis 264,076 37,015

75

Down 15 Longines Longines 2,115,186 4,445

75

Up 16 Jaeger-LeCoultre Jaeger-LeCoultre 733,387 10,804

74

Up 17 Nestlé Fitness Nestlé Fitness 5,316,481 2,371

74

Up 18 OHCHR (Office of the United Nations High Commissioner for Human Rights) OHCHR (Office of the United Nations High Commissioner for Human Rights) 1,833,422 3,238

73

Down 19 World Economic Forum World Economic Forum 4,769,901 639

73

Up 20 Doctors Without Borders/ Médecins Sans Frontières (MSF) Doctors Without Borders/ Médecins Sans Frontières (MSF) 1,374,617 3,461

73

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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