Alianzo Rank Brands & Organisations - Espagne

Total: 4524

  # PROFILE
No variation 1 Mango Mango 23 71 80 69 74 54 66 86 70 75 0 65
No variation 2 El Corte Inglés El Corte Inglés 74 67 74 66 75 76 63 68 75 0 0 0
No variation 3 Bershka Bershka 67 68 80 62 0 33 62 83 63 70 0 53
No variation 4 Zara Zara 0 71 84 57 0 39 49 66 73 72 30 71
No variation 5 PP PP 65 76 69 58 0 0 0 49 86 0 47 0
Up 6 Iberia Iberia 74 70 61 70 68 26 52 55 75 0 35 0
Up 7 Desigual Desigual 50 59 77 64 65 70 48 77 54 47 34 58
Down 8 PSOE PSOE 1 77 68 62 0 70 36 48 84 0 53 0
No variation 9 Pull & Bear Pull & Bear 66 64 82 63 63 0 50 63 56 0 32 68
Down 10 Vueling Vueling 69 63 58 62 65 39 44 67 74 0 0 0
Down 11 BBVA BBVA 47 61 79 57 81 61 24 44 69 0 0 0
No variation 12 Policía España Policía España 1 84 76 57 0 0 0 57 71 0 0 0
No variation 13 Iberdrola Iberdrola 67 64 64 52 65 36 27 53 69 0 32 0
Up 14 Esquerra (ERC) Esquerra (ERC) 1 67 72 67 0 20 0 52 74 0 25 0
Up 15 Starbucks España Starbucks España 14 66 73 29 0 7 64 54 80 0 0 0
Up 16 Massimo Dutti Massimo Dutti 0 59 80 63 61 5 58 58 56 54 0 71
Up 17 Riu Hotels & Resorts Riu Hotels & Resorts 0 64 73 61 66 78 58 70 53 0 40 0
Down 18 IE Business School IE Business School 15 63 62 46 71 76 49 57 66 0 59 32
No variation 19 Orbea Orbea 14 60 66 77 28 28 35 54 62 33 30 50
Up 20 Real Academia Española Real Academia Española 1 76 62 39 0 0 0 46 82 0 33 0

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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