Youtube Local Brands - España

Total: 1010

  # PROFILE SUBSCRIBERS VIEWS ranking
Up 1 Sony Pictures España EspacioSony 1,357,444 319,965,953

92

Down 2 Playstation España playstationES 886,471 64,679,996

91

No variation 3 Vodafone Yu YUnotepierdasnada 289,858 213,966,435

89

No variation 4 Resistència Catalana Resistència Catalana 41,771 4,752,857

87

No variation 5 Coca-Cola España ConoceCocaCola 127,093 14,635,600

87

Up 6 Volkswagen España volkswagenesp 27,991 22,407,095

85

Down 7 L'Oreal Paris España LorealParisES 278,478 103,055,567

84

Up 8 Nintendo España Nintendo España 206,660 96,019,257

80

Down 9 Podemos PODEMOS 75,157 14,724,570

80

Down 10 Ybarra grupoybarra 61,126 17,889,020

80

Up 11 Huawei Device España huaweidevicees 57,444 9,154,474

79

No variation 12 McDonald's España McDonaldsSpain 26,812 69,772,469

79

Down 13 Movistar España movistar 37,772 40,581,111

79

Up 14 Audi España audiespana 54,296 22,452,827

78

Up 15 Decathlon España DecathlonEsp 80,200 62,694,447

78

Down 16 Leroy Merlin España leroymerlines 125,299 63,815,546

78

Up 17 Kia Motors Iberia KiaMarketing 25,327 32,866,429

77

Up 18 Lidl España lidlespana 76,380 39,837,783

77

Up 19 Garnier España Garnier España 123,121 88,947,655

77

Up 20 Informativos.Net informativos 12,547 9,830,620

77

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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