Youtube Local Brands - Brasil

Total: 207

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Fiat Automóveis Brasil fiat 517,644 139,975,922

95

No variation 2 Sony Pictures Brasil SonyPicturesBrasil 359,585 283,434,358

94

Up 3 Netshoes netshoes 160,967 103,821,625

93

Down 4 Claro Brasil ClaroBrasil 374,818 359,298,603

93

Down 5 Descomplica Descomplica 1,304,419 91,135,264

92

No variation 6 OMO Brasil omobrasil 43,393 39,114,563

91

No variation 7 Nissan Brasil nissanoficial 261,757 178,041,104

89

Up 8 Motorola Brasil motorolabrasil 308,233 258,268,172

89

Down 9 Renault Brasil RenaultBrasil 241,098 84,645,952

89

No variation 10 Santander Brasil santanderbrasil 120,169 262,315,582

87

Up 11 Honda Automóveis do Brasil Honda Automóveis 130,926 97,389,393

86

Down 12 L'Oreal Paris Brasil lorealparisbrasil 91,235 179,224,575

86

No variation 13 Vivo Vivo 791,048 269,264,598

85

Up 14 Moto Brasil siteMOTOcombr 54,764 17,894,203

85

Up 15 Gran Cursos Online grancursostv 460,174 43,638,588

84

Up 16 Burger King Brasil burgerkingbr 27,841 25,732,101

84

No variation 17 Smirnoff Brasil SmirnoffBrasil 91,115 63,239,386

83

Down 18 Estratégia Concursos Estratégia Concursos 425,316 25,226,300

82

No variation 19 Samsung Brasil samsungexperience 120,591 141,229,784

82

Up 20 Pantene Brasil pantenebrasil 212,270 86,949,976

81

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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