Youtube Global Brands - México

Total: 31

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 Liverpool Liverpool México 63,706 84,624,055

82

No variation 2 Aeroméxico AeromexicoTV 52,363 35,495,539

80

Up 3 Visit Mexico Visitmex 26,624 29,029,894

78

Up 4 Telcel Telcel 185,289 173,326,687

78

Down 5 Cerveza Modelo ModeloEspecialTV 41,682 37,891,885

77

Down 6 Cerveza Indio cervezaindio 36,208 73,048,281

76

Down 7 Dos Equis dosequisbeer 20,162 1,433,900

75

No variation 8 Volaris volaris 21,757 11,185,759

66

No variation 9 Bissú Cosmetics bissucosmetics 52,352 8,088,571

66

No variation 10 Suburbia ModaSuburbia 7,892 11,350,932

65

No variation 11 Banco Azteca Banco Azteca 6,326 16,868,348

63

No variation 12 León Ruiz VideosColmex 22,531 2,552,441

61

No variation 13 Jose Cuervo Jose Cuervo 3,113 8,368,928

56

No variation 14 Corona Extra Europe Corona 2,313 3,302,855

54

No variation 15 Coors Light coorslightmx 1,170 17,644,214

53

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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