Youtube Global Brands - Alemania

Total: 129

  # PROFILE SUBSCRIBERS VIEWS ranking
No variation 1 BMW BMW 694,585 140,533,320

91

No variation 2 Porsche Porsche 448,862 187,215,516

89

No variation 3 Mercedes-Benz MercedesBenzTV 469,529 110,068,881

87

No variation 4 Adidas adidas 486,895 118,287,669

84

Up 5 adidas Skateboarding adidas Skateboarding 199,652 20,045,266

82

Down 6 Puma Puma 233,312 167,006,306

82

No variation 7 Playmobil playmobil 125,497 137,614,906

79

No variation 8 BMW Motorrad BMW Motorrad 85,272 23,225,396

79

No variation 9 Lufthansa lufthansa 43,210 40,597,717

77

No variation 10 Volkswagen myvolkswagen 86,400 66,722,322

77

No variation 11 adidas Running adidasrunningtv 47,127 48,347,605

76

No variation 12 Faber-Castell FaberCastellGroup 40,746 4,612,578

75

No variation 13 Leica Camera Mrleicacamera 36,954 6,331,085

75

No variation 14 Kuka KUKARobotGroup 54,848 22,146,833

75

Up 15 Snipes SNIPES 45,162 33,226,118

73

Up 16 Trivago trivago 44,338 262,911,511

73

Down 17 Braun braun 36,473 21,655,952

73

Down 18 Deutsche Telekom deutschetelekom 23,352 9,933,996

73

No variation 19 DHL DHL 21,674 14,590,040

71

No variation 20 DB Bahn Deutsche Bahn Personenverkehr 8,499 31,539,570

70

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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