Twitter Local Brands - España

Total: 1951

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Policía España @policia 3,048,505 213

93

No variation 2 Podemos @ahorapodemos 1,300,028 174

90

No variation 3 PP @PPopular 671,994 87

86

No variation 4 Izquierda Unida @iunida 514,711 129

85

No variation 5 Ministerio del Interior @interiorgob 490,170 125

84

No variation 6 PSOE @PSOE 578,335 24

82

No variation 7 Greenpeace España @greenpeace_esp 361,394 29

82

Up 8 Esquerra (ERC) @Esquerra_ERC 217,685 139

81

Down 9 Xbox 360 España @Xbox_Spain 336,662 99

81

No variation 10 UPyD @UPYD 213,716 82

81

Up 11 Real Academia Española @RAEinforma 1,099,263 9

81

Up 12 Ayuntamiento de Madrid @MADRID 571,958 30

81

Down 13 Adidas España @adidas_ES 900,965 53

81

Down 14 Volkswagen España @VW_es 150,969 381

81

No variation 15 Ómnium Cultural @omnium 215,639 127

81

Up 16 CiU @Pdemocratacat 160,978 50

78

Down 17 Ahora Madrid @AhoraMadrid 319,228 36

78

Up 18 Nintendo España @NintendoES 350,244 36

78

No variation 19 UNICEF España @unicef_es 250,655 20

78

Down 20 Ecologistas en Acción @ecologistas 108,639 38

78

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

View more

2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
View more

3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

View more