Twitter Local Brands - Rusia

  • Adygeya
  • Altay
  • Altayskiy
  • Amur
  • Arkhangelskaya
  • Astrakhan
  • Bashkortostan
  • Belgorod
  • Brjansk
  • Buryatiya
  • Chechnya
  • Chelyabinsk Oblast
  • Chukotskiy Avtonomnyy Okrug
  • Chuvashia
  • Dagestan
  • Ingushetiya
  • Irkutsk
  • Ivanovo
  • Jaroslavl
  • Jewish Autonomous Oblast
  • Kabardino-Balkariya
  • Kaliningrad
  • Kalmykiya
  • Kaluga
  • Kamtsjatka
  • Karachayevo-Cherkesiya
  • Kareliya
  • Kemerovo
  • Khabarovsk Krai
  • Khakasiya
  • Khanty-Mansiyskiy Avtonomnyy Okrug
  • Kirov
  • Komi
  • Kostroma
  • Krasnodarskiy
  • Krasnoyarskiy
  • Kurgan
  • Kursk
  • Leningrad
  • Lipetsk
  • Magadan
  • Mariy-El
  • Mordoviya
  • Moscow
  • Moskovskaya
  • Murmansk
  • Nenetskiy Avtonomnyy Okrug
  • Nizjnij Novgorod
  • North Ossetia
  • Novgorod
  • Novosibirsk
  • Omsk
  • Orenburg
  • Orjol
  • Penza
  • Perm
  • Primorskiy
  • Pskov
  • Rjazan
  • Rostov
  • Sakha
  • Sakhalin
  • Samara
  • Saratov
  • Smolensk
  • St.-Petersburg
  • Stavropol'skiy
  • Sverdlovsk
  • Tambov
  • Tatarstan
  • Tjumen
  • Tomsk
  • Tula
  • Tverskaya
  • Tyva
  • Udmurtiya
  • Uljanovsk
  • Vladimir
  • Volgograd
  • Vologda
  • Voronezj
  • Yamalo-Nenetskiy Avtonomnyy Okrug
  • Zabaykal’skiy Kray

Total: 785

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Президент России @KremlinRussia 3,868,110 89

88

No variation 2 Burberry Russia @Burberry_Russia 377,558 965

79

No variation 3 МИД России @MID_RF 1,275,754 11

77

No variation 4 Единая Россия @er_novosti 160,342 32

73

Up 5 Сбербанк @sberbank 781,793 12

72

Down 6 Greenpeace Russia / Гринпис России @greenpeaceru 424,755 4

70

Up 7 Аэрофлот (Aeroflot) @aeroflot 205,266 10

69

No variation 8 Kommersant Rossiya @kommersant 233,887 2

68

Down 9 Sportexpress Rossiya @sportexpress 320,696 3

68

No variation 10 милиция @mvd_official 127,334 8

68

Up 11 Thevillage Rossiya @villagemsk 438,909 1

67

Down 12 Ruvr Rossiya @sputnik_fr 47,322 6

67

Down 13 Aif Rossiya @aifonline 115,710 3

66

Down 14 Lookatme Rossiya @lookatme_news 354,310 0

66

Up 15 5tv Rossiya @5tv 78,946 5

66

No variation 16 Kaspersky Rossiya @Kaspersky_ru 159,792 4

66

No variation 17 Rsport Rossiya @rsportru 305,443 1

66

Up 18 Glamour Rossiya @GLAMOUR_Russia 954,779 0

65

Down 19 Radiovesti Rossiya @vesti_fm 98,021 2

65

Down 20 Vz Rossiya @vzglyad 40,262 6

65

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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