Twitter Local Brands

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Nintendo of America @NintendoAmerica 9,457,504 1,113

100

No variation 2 Netflix Brasil @NetflixBrasil 3,835,654 1,985

95

No variation 3 ACLU (American Civil Liberties Union) @ACLU 1,453,572 491

93

No variation 4 Bharatiya Janata Party (BJP) @BJP4India 9,675,102 392

93

No variation 5 CERN @CERN 2,635,017 152

92

No variation 6 Policía España @policia 3,171,084 189

91

Up 7 Президент России @KremlinRussia 3,759,022 182

91

Down 8 American Red Cross @RedCross 5,599,909 64

91

Up 9 Podemos @ahorapodemos 1,332,202 356

90

Up 10 Cinépolis @Cinepolis 7,142,562 62

90

Up 11 Indian National Congress @INCIndia 4,385,652 373

90

Down 12 National Rifle Association @NRA 667,894 815

90

Down 13 U.S. Marines @USMC 1,104,019 308

89

Down 14 McDonald's USA @McDonalds 3,576,666 133

89

Up 15 Aam Aadmi Party (AAP) @AamAadmiParty 4,692,365 192

89

No variation 16 U.S. Army @USArmy 1,257,143 155

89

Down 17 Sony USA @Sony 4,248,612 65

89

Up 18 Guardia Civil @guardiacivil 1,242,296 224

88

Down 19 サンリオ @sanrio_news 341,148 888

88

Up 20 Kadokawacineplex Nippon @UNITED_CINEMAS 275,192 2,755

87


Largest growth on Twitter (Last 30 days)


# Profile   Difference
1 SUBARU/富士重工業株式会社 @SUBARU_CORP

+83
2 Ministère des Affaires sociales et de la Santé - France @MinSoliSante

+77
3 Cine Hoyts Chile @CineHoytsChile

+72
4 Lapagina El Salvador @LaPagina

+70
5 BM&FBOVESPA @B3_Oficial

+70

Would you like to see the full list? Largest growth

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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