Twitter Global Brands - Australia

Total: 144

  # PROFILE POPULARITY # RTS PER TWEET (LAST 7 DAYS) ranking
No variation 1 Billabong @billabong1973 217,427 33

71

No variation 2 Virgin Australia @VirginAustralia 258,278 12

69

Up 3 Atlassian @Atlassian 59,867 7

65

Down 4 Qantas @Qantas 442,845 0

64

No variation 5 Envato Tuts+ @tutsplus 112,499 1

63

No variation 6 99designs @99dHotList 73,855 0

61

No variation 7 Envato @envato 63,686 1

60

No variation 8 Campaign Monitor @CampaignMonitor 28,870 0

58

No variation 9 Black Milk Clothing @BlackMilkTweets 54,206 2

58

No variation 10 Havas Media @HavasMedia 28,346 1

57

No variation 11 Lorna Jane @LornaJaneActive 39,454 1

54

No variation 12 Criteo @criteo 16,775 1

54

Up 13 Rocket Fuel @rocketfuelinc 16,292 0

54

Down 14 Alfemminile @alfemminile_com 54,587 0

54

No variation 15 Shoes of Prey @shoesofprey 12,819 0

51

No variation 16 Emailvision @SmartFocusWorld 3,658 0

51

Up 17 AMM @Arubait 10,432 1

51

Down 18 StartMate @startmate 11,370 1

51

No variation 19 FastMail @FastMail 6,991 0

50

No variation 20 Aussie @Aussie 7,891 0

50

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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