Facebook Local Brands - EE.UU.

Total: 438

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
No variation 1 McDonald's Brasil McDonald's Brasil 11,306,544 591,567

92

No variation 2 The White House The White House 2,972,655 1,441,011

89

No variation 3 Windows India Windows India 11,918,367 277,706

88

No variation 4 McDonald's USA McDonald's USA 10,759,185 32,330

84

No variation 5 National Rifle Association National Rifle Association 4,863,393 26,808

81

Up 6 Mercedes-Benz USA Mercedes-Benz USA 2,298,961 35,526

80

Up 7 U.S. Marines U.S. Marines 2,756,028 28,404

80

Up 8 Human Rights Campaign Human Rights Campaign 2,127,857 34,445

80

Up 9 FreedomWorks FreedomWorks 4,796,750 14,258

80

Down 10 Pepsi US Pepsi US 6,501,608 12,271

80

Down 11 ACLU (American Civil Liberties Union) ACLU (American Civil Liberties Union) 2,059,567 27,717

80

Up 12 Volkswagen USA Volkswagen USA 1,503,476 35,192

79

Down 13 United States Marine Corps United States Marine Corps 3,556,913 15,533

79

Down 14 The Humane Society of the United States The Humane Society of the United States 2,369,618 19,673

79

Up 15 Spencer's Spencer's 4,070,453 10,402

79

Up 16 Bacardi US Bacardi US 1,490,481 45,182

78

Down 17 Audi of America Audi of America 2,648,900 14,635

78

No variation 18 Pampers Pakistan Pampers Pakistan 356,590 213,056

78

Down 19 Samsung Mobile USA Samsung Mobile USA 18,807,833 1,490

78

No variation 20 Wolf Conservation Center Wolf Conservation Center 1,166,401 19,758

77

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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