Facebook Local Brands - Francia

Total: 413

  # PROFILE FANS ACTIVITY (INTERACTIONS IN LAST 10 ITEMS) ranking
Up 1 Coca-Cola France Coca-Cola France 3,226,032 17,395

79

Down 2 Institut National de l'Audiovisuel (INA) Institut National de l'Audiovisuel (INA) 679,754 48,364

78

No variation 3 M&M's France M&M's France 2,322,196 15,440

78

Down 4 Orangina Orangina 980,512 24,485

77

Up 5 Nutella France Nutella France 2,912,212 5,799

76

Up 6 Garnier France Garnier France 496,543 24,515

75

No variation 7 Danette France Danette France 1,297,019 10,953

75

Up 8 AXA France AXA France 198,488 41,062

74

Up 9 Volkswagen France Volkswagen France 738,159 9,750

74

No variation 10 Greenpeace France Greenpeace France 433,317 14,614

74

Up 11 Bioderma France Bioderma France 445,338 16,649

74

No variation 12 Maggi France Maggi France 358,987 35,427

73

Up 13 Gendarmerie Nationale Française Gendarmerie Nationale Française 551,185 10,147

73

Down 14 Sony Pictures Releasing France Sony Pictures Releasing France 778,091 6,947

73

Up 15 Lancome France Lancome France 304,910 26,313

73

Up 16 Samsung France Samsung France 1,841,926 2,686

73

Up 17 L'Oréal Paris France L'Oréal Paris France 829,234 4,436

72

Up 18 Police France Police France 515,775 7,074

72

Up 19 Nocibé France Nocibé France 699,768 5,279

72

Down 20 Sephora France Sephora France 1,097,310 2,788

72

Alianzo glossary

Useful definitions to understand the concepts we use. Alianzo counts with three measuring systems.:

1- Alianzo Score

Alianzo Score is a value between 0 and 100 which is the result of the measurement parameters used by Alianzo in each of the profiles. These parameters try to measure the engagement and the activity of each social network.

Alianzo score is calculated for each type of social media and for each type of profile.

In addition, the Global Alianzo Score is calculated and displayed in the Alianzo Rank section. This score is calculated by adding the score given to each of the social networks weighted by the importance attached by Alianzo to each social network.

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2- Alianzo Stars

Alianzo Stars is the assessment done from Alianzo for every profile. It takes into account its score on Alianzo Score 2.0. It is calculated as follows:

  • Five yellow stars grade the highest score possible, which is 100. This profile will be the number one of its ranking.
  • Five green stars grade the profiles that score between 80 and 99.
  • Four green stars grade those profiles that score between 60 and 79.
  • Three green stars grade those profiles that score between 40 and 59.
  • Two green stars encompass those profiles that score between 20 and 39.
  • One green star is used for those profiles with a score between 0 and 19.
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3- Alianzo Rank

In Alianzo, rankings are conformed by profiles sorted according to their score in Alianzo 2.0, sorted from highest to lowest. These profiles are calculated for social network and kind of profile.

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